Tim Cook: Customers aren’t looking for tablets, they’re looking for iPads

During the Q&A following Apple’s Q3 2012 conference call, CEO Tim Cook was asked about the competition the iPad faced from smaller, lower priced tablets like the new Google Nexus 7. Cook’s answer, paraphrased, was that there remains no competition to the iPad.
The iPad 2 was reduced in price to 9. It’s done very well. The new iPad is the most popular but the iPad 2 did very well, particularly in K12 (primary education). Apple sold 1 million units in that space. Apple’s been very aggressive and they don’t see changing that.
And what competition- Apple ha…
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Tim Cook: Customers aren’t looking for tablets, they’re looking for iPads
Rene Ritchie – tipb.com
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